Hey everybody, I’m Trish from foldfactory, and this is your 60-second Super-cool Fold of the Week. Thanks for watching. This week’s Super-cool Fold is another winner from my friends at ColorCraft of Virginia, a corporate press company. This is a piece they produced for their client S&R Foundation, designed by Sage Communication.
It’s a really cool gala invitation. I think you're going to love it. This is a really, really rare format called a pinwheel twist. In about seven years of shooting Fold of the Week, I've only shown one pinwheel twist before. So, I thought you’d really like this one. It’s very well designed, wonderful piece, also mailed in a really nice tangerine colored envelope. So, it really stood out in the mail. So, this twist fold, if you watch Fold of the Week, these are s series of scores that twist the piece down. So, there are several variations of twists folds that I’ve shown on the show over the years. But, this one is a pinwheel twist, and so what you do is you play with the placement of the scores so that you can change the exterior shape.
So, twist folds are generally – They finish as a square, but if you play with the placement of the scores, you can finish like a pinwheel shape. So, this is really neat. So, you pull like this to open, and then twist, open. And then, twist folds are great carriers, so it also has a nice little folded insert inside. Very nice. So, these were printed. The shell of the twist fold is printed offset, and then they printed the inserts on an HP Indigo 5500 digital press. And, these were scored and hand folded. Paper is Finch Opaque Vellum, a hundred-pound text. So, these are hand folded down like this, and then they were inserted into those envelopes with a response card. So, really, really nice. They did about 1300 of these.
So, I hope you like it. That’s your 60-second Super-cool Fold of the Week, The Pinwheel Twist. Forward this to your friends and colleagues, keep the dialogue going. And viewers, please send me your folds. If I use them, I’ll send you free stuff. Visit foldfactory.com for folded samples, dielines and print. And remember, think finishing at the beginning. I’ll see you next week. Bye.