Five years ago, Simon Cooper set out with a clear mission — to help businesses get more from the machinery they already own. Today, as Managing Director of SimplyInkjet, Simon leads a team of experts who specialise in revitalising existing equipment through the seamless integration of industry-leading inkjet technology. “We saw that many companies were facing the same challenge,” Simon explains. “They needed the benefits of modern inkjet solutions but couldn’t justify the cost, time, or disruption of investing in completely new machinery. We knew there had to be a better way.” At SimplyInkjet, that “better way” comes in the form of innovative retrofitting solutions. By upgrading existing equipment with cutting-edge inkjet systems, the company unlocks new possibilities for mono and full-colour applications alike. The result? Enhanced performance, reduced costs, and a future-proofed production line. “Our goal is simple,” says Simon. “We provide endless print solutions by giving our clients’ machinery a new lease of life. Whether it’s increasing efficiency, adding full-colour capabilities, or simply extending the lifespan of a production line, we’re here to make it happen.” With a reputation for expertise, reliability, and forward-thinking innovation, SimplyInkjet continues to help businesses stay competitive in a fast-changing market — proving that sometimes the smartest investment isn’t new machinery at all, but unlocking the hidden potential of the equipment you already have.