Eli Grinberg · CEO · Scodix · FESPA Barcelona 2026

At FESPA 2026 in Barcelona, Editor-in-Chief Morten Reitoft speaks with Eli Grinberg from Scodix about the company’s first-ever appearance at FESPA Global Print Expo 2026 and the launch of its new Ultra 7000 SHD with patented Direct-to-Board technology.

The conversation explores how Scodix is bringing digital embellishment directly to corrugated boards and rigid materials, enabling packaging producers and display manufacturers to create premium visual effects without traditional stamping, laminating, or tooling.

From luxury packaging and POS displays to food compliance, recyclability, and cost efficiency, the discussion highlights why digital embellishment is becoming an increasingly attractive opportunity for packaging converters looking to differentiate themselves in competitive retail environments.

A fascinating conversation about innovation, packaging value, and why Scodix believes embellishment is becoming one of the strongest tools for creating attention on the shelf.