Ep 40: From Ruby Lith to Digital Embellishment: Sean Roberts on the Print Evolution

In this episode of Taktiful Tuesdays (#40!), I’m joined by my longtime friend and industry badass Sean Roberts, National Director of Digital Embellishment at Konica Minolta Industrial Print. We dive deep into his journey from Rubylith and Goldenrod paper to leading the charge on digital embellishment and helping reshape how printers add value beyond CMYK.

Sean shares his perspective on how print has evolved over the decades, why mentorship matters more than ever, and how digital embellishment is aligning perfectly with today’s market needs. We also nerd out on why short-run packaging is exploding, what’s driving innovation at Konica Minolta, and how printers can use embellishment to boost margins and differentiation.

Oh, and we definitely talk about Printing United Expo and what folks can expect when they stop by booth 5200 for the Digital Embellishment Technology Tour.