Direct mail is the third largest media channel in the UK after TV and digital, worth an estimated £1.7bn annually. COVID has seen a great resurgence in brands turning to mail as a trusted way to communicate with clients whilst the majority of people are working from home. But COVID aside, why in this day and age should you still use direct mail as part of your marketing mix and how can you use print to communicate successfully? Join us for an interactive and fun session hosted by The Dragonfly Agency’s Managing Director, Isla Munro who will talk us through the agency process from receiving the original client brief to delivering an engaging mailpack through the letterbox. She will shine a focus on print technologies and opportunities which help to acquire and retain clients.
Contact
The Dragonfly Agency
EH3 7AU Edinburgh
United Kingdom
Email: Isla@thedragonflyagency.co.uk
Tweets
Mon March 20th
Christian Baumann · Heinrich Baumann Graf. ...
German with English Subtitles. The organization Komori is expanding its local presence in Europe and beyond. This a courageous strategy that needs great people on site and, in the case of Germany, also includes a new competence center. In this short interview, our editor Jacques Michiels asks Mr. Baumann - to the point - how he and his organization view this new approach and the expanded collaboration with Komori. -- Die Organisation Komori erweitert ihre lokale Präsenz in Europa und darüber hinaus. Eine mutige Strategie, die tolle Leute vor Ort braucht und im Falle Deutschlands auch ein neues Kompetenzzentrum beinhaltet. In diesem kurzen Interview fragt unser Redakteur Jacques Michiels Herrn Baumann - to the point - wie er und seine Organisation diesen neuen Ansatz und die erweiterte Zusammenarbeit mit Komori sehen.