Jean Carrion · Manager · Varsity Brands · Open Mich · PRINTING United 2025

At Printing United in Orlando, Morten B. Reitoft from INKISH meets Jean Carrion from Texas during the open mic session to talk about her company and its work in the apparel industry. Jean explains that her company produces cheerleading uniforms, bandwear for high school musicians, and sports apparel—a thriving business in the United States, particularly in Texas, where the sports industry is large and deeply rooted in local culture.

Carrion shares that her company uses a range of printing technologies, but is currently most focused on sublimation printing. Since sublimation is key to creating durable, high-quality garments with vivid colors, she is especially interested in exploring the latest innovations in this area. Although she is not at the show to make direct purchases, she is there to research, compare, and recommend new equipment for her company’s future upgrades.

She also highlights the importance of unifying production processes across all company facilities to ensure consistency, efficiency, and quality control. Visiting Printing United early allows her to explore new technologies before the show becomes crowded and to stay ahead of industry trends. The conversation reflects Carrion’s proactive and knowledgeable approach, as well as the dynamic nature of the U.S. sportswear and performance apparel market.