Jitender Pal Singh · CEO · KURZ India · PrintPack India 2025

At Printpack India 2025, Wayne Beckett meets with Jitender Pal Singh, CEO of Kurz India, to discuss the latest advancements in embellishment technology and sustainability. With a bustling exhibition stand and record-breaking footfall, Singh discusses Kurz’s commitment to reducing environmental impact, including their breakthrough in reducing foil thickness from 12 microns to 6 microns. The conversation also covers the company’s latest innovations, such as the 60-degree box design concept, Silver Line technology, and, for the first time in India, digital foiling options. Singh provides valuable insights into the business considerations behind digital embellishment, addressing whether print service providers should secure customers before investing in new technology or take the plunge first. With over 125 years of industry expertise, Kurz India is at the forefront of guiding businesses toward the right solutions for their market needs. For anyone considering digital embellishment, this discussion offers key takeaways on market trends, customization opportunities, and the future of print finishing.