Jussi Heinämäki is the General Manager of Spandex in Finland – and in this interview from Sign, Print & Promotion, I get the opportunity to learn – actually a lot. I am not so skilled in the substrates and machines for the interior deco market, but whau it’s amazing to see what can be done. Spandex operates in more than 20 countries and looking at their booth, and the samples they have brought along – I am blown away! Jussi Heinämäki, of course, has to focus on the business side of his business, but he still seems quite satisfied with both the booth, the products he represents, and the potential still in the market. Great talking with him!