Mike Ferrari is not only a speaker at DSCOOP but also a well-known personality in the print and packaging space. We met him the first time at an Highcon event at Virtual Packaging in Dallas back in 2019. One thing is that he speaks so brilliantly, but more importantly, Mike Ferrari knows more than most when it comes to customer behavior, how packaging works, and therefore it was really great to meet him again! Now, Mike Ferrari is very active in the Consortium for Waste Circularity and sets the agenda for a sustainable future as well as a better life-cycle understanding. Connect with him!