Joaquín de las Parras · 3M Iberia · C!Print Madrid 2023

The car wrapping market is booming, and for Joaquín de las Parras, Sales Manager Commercial Solutions 3M Iberia, it is essential to offer solutions to increase the effectiveness of vinyl application by reducing application times, which reduces costs for the end consumer.
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El mercado de car wrapping está en auge, y para Joaquín de las Parras, Sales Manager Commercial Solutions 3M Iberia, es primordial ofrecer soluciones para aumentar la efectividad de la aplicación de vinilos reduciendo tiempos de aplicación, lo cual reduce los costos para el consumidor final.

Sep 19 , 2023





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Sat September 28th

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Klaus Lammersiek · Head of Digital Transfor...

Klaus Lammersiek has a background with HP and Scodix, and both will be valuable experiences in his only seven-month-old job as Head of Digital Transformation. Digital transformation is as much about educating and bringing staff forward as creating digital solutions for customers. Of course, digital transformation is not only about digital print but also using digital technology to optimize processes—and, well, become more profitable. It was great talking to Lammersiek!