Matt Aitken · Managing Director · IVE Group · DURST Next

At Durst’s Print Next event in Brixen, Editor Morten B. Reitoft speaks with Matt Aitken, Executive Chairman of IV Group in Australia, about why his company has rapidly embraced Durst technology and what he believes sets it apart from many competitors.

Although traveling from Australia requires more than 25 hours in the air, Matt explains that attending Durst’s customer event was never really a decision. Having already visited Brixen several times, he sees the event as an opportunity to connect with one of the industry’s most innovative companies while gaining insight into the technologies that will shape the future of print.

IV Group has become one of Durst’s fastest-growing customers, investing in six Durst machines within just a few years. Matt explains that the decision was never simply about replacing equipment—it was about finding a technology partner that shares the company’s long-term vision. As customer demands continue to evolve across retail graphics, point-of-sale, brand activations, exhibitions, and fashion, IV Group wanted a partner committed to continuous innovation rather than maintaining the status quo.

The conversation also explores Kyveris, Durst’s new platform for intelligent workflow orchestration. While still in its early stages, Matt believes the concept has enormous potential to help print businesses become more efficient through connected production and data-driven decision-making. At the same time, he raises an important issue that many printers will recognize: balancing the benefits of sharing production data with the need to protect commercially sensitive information. Having worked with connected manufacturing systems for years, he believes confidentiality and trust will be essential to the platform’s success.

Throughout the interview, Matt returns to one central theme: remaining relevant. For him, investing in Durst is not simply investing in machinery—it is investing in a company that consistently looks ahead, challenges itself to innovate, and continues to push the industry forward.

A fascinating conversation about technology partnerships, innovation, data, and why forward-thinking print businesses choose partners that are already building tomorrow’s solutions.