Andreas Meissner · Area Sales Manager · Kohlhammer Druck
Despite being in what’s in Germany called “Ausendienst,” or new sales, Andreas Meissner explains that his relationship with the model train manufacturer Märklin goes back almost 30 years. In the interview, Editor Morten B. Reitoft asks whether being close to a customer can have a negative effect as buyers and sellers have opposite interests. Listen to his great answer and how he sees the opportunities in the market.
Language: German
Subtitled: English









Klaus Lammersiek · Head of Digital Transformation · Kohlhammer Druck
Klaus Lammersiek has a background with HP and Scodix, and both will be valuable experiences in his only seven-month-old job as Head of Digital Transformation. Digital transformation is as much about educating and bringing staff forward as creating digital solutions for customers. Of course, digital transformation is not only about digital print but also using digital technology to optimize processes—and, well, become more profitable. It was great talking to Lammersiek!
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