What is KURZ Label Weeks about? Well, it all started with the cancellation of LabelExpo, which KURZ considers a very important trade show. Stéphane Royère explains in this interview the idea behind Kurz Label Weeks – and what the expectations are. Interesting to learn how vendors turn a cancellation into an opportunity, and of course, interesting to see the result of Label Weeks which last almost four months!

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