Ep 24: From Fish Tanks to Foil – Jeff Howicz on Print Innovation and Purpose
From bagging fish to building one of the most respected names in print, Jeff Howicz’s story is a lesson in hustle, heart, and hands-on leadership.
In this episode of Taktiful Tuesdays, Jeff, Chief Commercial Officer at Team Concept Printing, takes us on a journey from his humble beginnings in a saltwater fish store to the forefront of digital embellishment innovation. With two decades of experience, Jeff shares how a blend of curiosity, craftsmanship, and community involvement has shaped both his career and his company.
🎙️ Topics we cover:
– How digital embellishments like foil and raised UV are changing the game
– The importance of designers understanding production
– Why tactile print creates deeper customer engagement
– Sustainability practices that actually matter (no greenwashing)
– Team Concept’s incredible partnership with Folds of Honor
– Advice for young people looking to make an impact in print
Jeff also previews what Team Concept will be showcasing at Amplify Print, including some special new brochures produced in partnership with Taktiful!
👉 Whether you’re a print veteran, design geek, or just love a great story of personal and professional growth, this episode is for you.
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