William Crabtree · Owner & President · TampaPrinter.com / PrinterBridge
On the third and final day of PRINTING United 2026 in Las Vegas, Morten B. Reitoft meets longtime industry friend Will Crabtree at the 4over booth to discuss PrinterBridge — a platform designed to provide print shops with an entire online business environment in one place.
PrinterBridge combines e-commerce, CRM, workflow management, and other tools needed to run and grow a print business. Customers can order online, while the printer decides how each job should be produced.
That flexibility is important.
A job can be sent to 4over for fulfillment, produced internally, or routed to another supplier. In other words, the platform doesn’t force the printer into a single production model — it gives them the infrastructure to sell more while maintaining control over how the work is produced.
For Will, that is where PrinterBridge becomes particularly interesting.
He has spent years running TampaPrinter.com and knows first-hand the frustration of combining separate storefronts, CRM systems, billing tools, and production workflows. Much of what has gone into PrinterBridge comes directly from those real-world experiences — essentially building the system he wishes he had when he started.
The platform has now been rebuilt from the ground up, and PRINTING United provided an opportunity to introduce the latest generation directly to printers and the wider 4over team.
And at $99 per month, the idea is to make serious web-to-print and business management tools accessible even to smaller print shops that may not have the budget or internal resources for large enterprise software systems.
Built from real print-shop experience.
Designed to help printers sell online.
And flexible enough to let them decide where the work gets produced.
Watch Morten B. Reitoft’s conversation with Will Crabtree about PrinterBridge at the 4over booth at PRINTING United 2026 in Las Vegas.
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Sat September 26th
Doug Richards · Product Partner Line Manager...
A surprising amount of print production still starts with an email. At PRINTING United 2026 in Las Vegas, Pat McGrew meets Doug Richards from Fiery to see how Fiery Scribe can remove much of the manual work normally involved in turning those emails into production-ready jobs. The traditional process is familiar. An operator opens the email, reads the customer instructions, downloads the attached PDF, imports it into the Fiery, interprets the specifications, sets copies, media, color, imposition and finishing — and only then can the job move toward production. Fiery Scribe uses AI to shorten that process dramatically. A customer can simply send an email describing what they want — perhaps 25 black-and-white booklets — and attach the PDF. Scribe interprets the request, applies the relevant job properties and sends the file directly into Fiery Command WorkStation, ready for the operator to review. The human is still in control. If information is missing or something needs clarification, the operator can see both the original request and the settings Scribe has applied, make adjustments and communicate back with the customer. For busy print environments where dozens of jobs arrive through email every day, removing repetitive job-entry clicks can create a significant productivity gain. Doug describes one early user returning to an inbox containing 40 untouched job requests and using Scribe to quickly move those emails into the Fiery workflow instead of manually recreating each job. Fiery Scribe supports selected FS500 Pro/FS500 servers and later and is available as a licensed application within Command WorkStation. Email in. Job ticket created. Operator checks it. Print. Watch Pat McGrew's conversation with Doug Richards from Fiery at PRINTING United 2026 in Las Vegas.