Andre虂 Albrecht 路 Head of Myze & Microfactory 路 Brother 路 FESPA Barcelona 2026

At FESPA in Barcelona, Editor-in-Chief Morten Reitoft speaks with Andr茅 Albrecht from Brother Industries about software, automation, workflows, and why connected ecosystems are becoming increasingly important in textile and garment production.

The conversation explores how Brother鈥檚 software ambitions are expanding far beyond traditional DTG workflows and toward a broader ecosystem that integrates DTG, DTF, embroidery, large-format solutions, and, eventually, products from the newly acquired Mutoh portfolio.

Andr茅 Albrecht explains why workflow software is no longer just about production automation, but also about analytics, service, support, sales enablement, and helping customers grow their businesses. The discussion also touches on AI, open workflows, connected hardware, and why software development has become one of the biggest strategic areas for future growth in print production.

An insightful conversation about how software, connectivity, and workflow intelligence are increasingly becoming as important as the hardware itself.

En Heiner Rupperath 路 Director 路 Brother 路聽FESPA Barcelona 2026

Heiner Rupperath 路 Director 路 Brother 路聽FESPA Barcelona 2026

At FESPA in Barcelona, Editor-in-Chief Morten Reitoft speaks with Heiner Rupperath from Brother Industries about industrial printing, customer relationships, and how innovation often comes from the most unexpected places. The conversation explores how 鈥渋ndustrial print鈥 is increasingly difficult to define, spanning everything from garment decoration and merchandising to highly specialized applications for footwear, leather, and other industrial sectors. Heiner Rupperath explains how Brother works with customers ranging from small innovative niche producers to massive production environments operating hundreds of machines. One of the most fascinating stories involves an Italian footwear producer using 28 separate process steps to create highly customized premium shoes, demonstrating how creativity and specialization can create entirely new business opportunities. The interview also touches on long-term customer relationships, trust, automation, software, and the Japanese company culture inside Brother, where the philosophy 鈥淎t Your Side鈥 is treated as far more than just a slogan. A warm and insightful conversation about industrial print, innovation, relationships, and why the future of print is often shaped as much by people and creativity as by technology itself.

En Koji Yamanaka 路 Executive Officer 路 Brother 路聽 FESPA Barcelona 2026

Koji Yamanaka 路 Executive Officer 路 Brother 路聽 FESPA Barcelona 2026

At FESPA in Barcelona, Editor-in-Chief Morten Reitoft speaks with Koji from Brother Industries about the company鈥檚 acquisition of Mutoh, cultural differences in global business, and what it takes to lead in an industry that is changing fast. Coming from the semiconductor industry, Koji shares how listening to customers remains the most important skill, regardless of industry, and explains how Brother balances Japanese heritage with the need for regional strategies across Europe, the US, and Asia. The conversation also explores how different cultures communicate value, why partnerships and openness matter more than ever, and why the printing industry continues to attract people for its collaborative spirit and positive energy. A thoughtful discussion about leadership, strategy, teamwork, and the future direction of industrial print technology.

En Folker Stachetzki 路 Marketing Manager 路 Brother Industrial EMEA

Folker Stachetzki 路 Marketing Manager 路 Brother Industrial EMEA

Soon, Brother EMEA can celebrate the company's 50th anniversary. In this interview with Marketing Manager Folker Stachetzki, you will not only learn about some of the things you can expect, but you will also learn about Brother and what makes them as successful as they are. Great talking to Folker again :-)

En FESPA Berlin 2022 路 Andr茅 Albrecht 路 Brother

FESPA Berlin 2022 路 Andr茅 Albrecht 路 Brother

FESPA Berlin 2022 路 Andr茅 Albrecht 路 Brother

Jun 07 , 2022
Brother Internationale Industriemaschinen GmbH
D眉sseldorfer Strasse 7-9
46446
Emmerich am Rhein
Germany
Tel. : 02822 6090
Email : f.stachetzki@brother-ism.com

Wed May 20th

En

Ikuya Atsuchi 路 Executive Officer 路 Mutoh ...

At FESPA in Barcelona, Editor-in-Chief Morten Reitoft speaks with Ikuya Atsuchi from Mutoh about product development, Japanese engineering culture, and the company鈥檚 future together with Brother Industries. As part of Mutoh鈥檚 product planning team in Tokyo, Ikuya Atsuchi works closely with R&D, manufacturing, dealers, and market demands to help shape the next generation of products. The conversation explores how the recent acquisition by Brother was initially a surprise, but is now seen internally as an exciting opportunity where the strengths of both companies complement each other extremely well. The discussion also touches on Japanese long-term thinking, product quality, reliability, service networks, and the constant challenge of developing successful products in an increasingly competitive market. A warm and honest conversation about engineering culture, product philosophy, and why Mutoh believes the partnership with Brother creates opportunities far greater than either company could achieve alone.