One ERP, Endless Possibilities – Connecting Everything in Print · Luca Rieser · Obility · FLOW 2026
What if your printing company could connect all its software systems into one seamless workflow without having to replace the tools that already work?
At FLOW 2026 in Bad Hersfeld, Pat McGrew meets Luca Rieser from Obility to explore how modern ERP technology can simplify print production, eliminate unnecessary manual processes, and bring different systems together.
Obility approaches print automation with a modular philosophy. Combining ERP functionality, web-to-print shops, and workflow automation, the platform is designed to manage production processes while remaining open to third-party applications, custom-developed solutions, and existing software investments.
For printers running ten or twelve separate applications, the challenge isn’t necessarily finding more software. It’s making everything work together. Luca explains how Obility helps reduce complexity, connect disconnected processes, and create workflows where information moves automatically from one step to the next.
And there’s an important human perspective: automation isn’t about replacing employees. It’s about removing repetitive work and enabling people to focus on tasks that create more value.
Implementation depends on the complexity of the business. Standard configurations can typically be introduced within two to six months, while larger, highly customized projects may develop into long-term partnerships as companies continuously discover new opportunities for optimization.
A practical conversation about flexibility, integration, and why the future of print automation isn’t necessarily one system doing everything, but different technologies working together as though they were one.
Recorded at FLOW 2026 · Bad Hersfeld, Germany · INKISH









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