Verónica Maldonado · Fujifilm | Color, Personalization, and Digital Printing
English description below:
Desde FESPA México 2026, Claudia Mendoza conversa con Verónica Maldonado, de Fujifilm, sobre las oportunidades que ofrece la impresión digital, la personalización y el uso de colores especiales para generar mayor valor agregado en la industria gráfica.
La protagonista de la entrevista es Revoria, la línea de equipos de impresión digital con tóner de Fujifilm, que ofrece soluciones escalables para diversas necesidades de producción. Verónica presenta las posibilidades de incorporar colores especiales, como rosa, dorado, plateado y blanco, así como de integrar diferentes opciones de acabado para ampliar las aplicaciones y desarrollar productos diferenciados.
Durante la conversación, Verónica explica cómo la reproducción de colores Pantone, la impresión de datos variables y el uso de capas adicionales de color permiten a los impresores ofrecer una mayor personalización y explorar nuevas oportunidades comerciales.
La entrevista también aborda las soluciones de Fujifilm para entornos corporativos, la importancia de la seguridad documental y la estrategia de la compañía de ofrecer tecnologías adaptadas a las necesidades de cada cliente, desde la impresión de oficina hasta la producción gráfica profesional.
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At FESPA Mexico 2026, Claudia Mendoza meets Verónica Maldonado from Fujifilm to explore how digital printing, specialty colors, and personalization are creating new opportunities for print service providers.
The conversation focuses on Fujifilm’s Revoria digital toner printing portfolio, which offers scalable production solutions with specialty colors such as pink, gold, silver, and white. Verónica explains how additional color capabilities, modular configurations, and integrated finishing options enable printers to expand their applications and deliver higher-value products.
From variable data printing and Pantone color reproduction to enhanced image quality and creative applications, the interview highlights how Fujifilm is helping customers differentiate their printed products through greater flexibility and personalization.
Verónica also discusses Fujifilm’s broader portfolio, including light production and corporate printing solutions, document security, and the importance of matching technology to individual customer requirements. The interview provides insight into Fujifilm’s growing presence in digital toner printing and its approach to serving both commercial printers and corporate environments.
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Fri November 6th
Who Built FLOW? Meet the Man Behind the Exhib...
What does it take to transform a working print factory into an exhibition — and then take everything down again just a few days later? On the final day of FLOW 2026 in Bad Hersfeld, INKISH's Morten Reitoft meets Kor Schokker from Schokker Producties, the man whose team built the exhibition environment that brought FLOW to life at Probo's production facility. For Kor and his team, exhibition construction is nothing new. But transforming an entire factory into a professional, welcoming exhibition with a consistent visual identity, numerous exhibitors, and thousands of details to coordinate is quite another challenge. Schokker Producties is a Dutch company specializing in exhibition construction, signage, vehicle wrapping, interior applications, and visual communication. With a team of approximately 15 people, the company serves customers primarily in the Netherlands while following them to exhibitions internationally. Kor also shares an interesting perspective on his long-standing relationship with Probo. Rather than operating his own large-scale printing facility, he relies on Probo as a trusted production partner, providing quality, competitive pricing, and fast delivery. It's a relationship that demonstrates how specialization and outsourcing can work together successfully. And sustainability is an important part of the story. The exhibition structures are designed for reuse, enabling the creation of impressive environments without starting from scratch each time. As FLOW comes to an end, Kor and his team are already preparing for their next project, building an exhibition for agricultural robotics specialist Lely. A conversation about craftsmanship, collaboration, sustainable exhibition construction, and the people behind the scenes who make events like FLOW possible. Recorded at FLOW 2026 · Bad Hersfeld, Germany · INKISH